Empty Pockets, Happy Feet & Casino Carpet, I can't help but nurture an affinity for casino carpet.
So, imagine my disappointment when I learn from Kizer & Bender's Retail Adventures in the Real World and their post titled Until now ... that New York New York Casino has opted to go generic with its carpet rather than use it as a means of reinforcing its brand and uniqueness compared to other destinations.
Look at this photo. The carpet captures NYC subway tokens. How much more NYC can you get, even if we have gone to MetroCards? Why would anyone -unless they were replacing the current carpet with Metro Card inspired carpet - change what so perfectly captures the NYC vibe and brand?
I explored NY-NY Casino with Kizer & Bender [see Kizer & Bender - First Impressions: The Art of Store Layout & Design] and saw firsthand the fun carpet themes they picture in their post. The change to something as drab and generic as they capture makes no sense. After all, isn't casino carpet supposed to be about preposterous whimsy and so epitomize a sense of unique space that one is overcome and unwilling to go elsewhere?
If you've seen the new carpet, what's your take? Is it more soothing and hence more conducive to spending time at New York New York?
Or is it so bland that it does nothing to reinforce and remind you why where you are is special and that you should remain there because it is so unique?
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